Marketing Communications Specialist

Petaluma, CA 94952

Posted: 12/04/23 Industry: Government Job Number: 30193

Job Description

Marketing Communications Specialist 

Job Location: Petaluma, California 

Pay Rate: $40 - $50/hour 

Job Type: Long-Term Temporary 

Schedule: Monday - Friday, 8am - 5pm

Description of Position: 

Are you a talented Marketing and Communications Specialist with a passion for making a difference in your community? A city in Sonoma County is seeking an experienced individual to join their team for the next six months. As a Marketing and Communications Specialist, you will play a vital role in shaping the digital marketing strategy for the city. Your primary responsibilities will include creating and executing marketing campaigns, harnessing the power of social media to increase visibility, and leveraging website and marketing analytics tools.

Description of Company: 

This position involves working with a government agency in a city located in the picturesque Sonoma County, California. If you are a creative and results-driven marketing and communications professional with a commitment to community engagement, we encourage you to apply for this important role. Help shape the city's image and make a lasting impact in beautiful Sonoma County.

Key Responsibilities:

  • Develop and execute strategic communication plans to promote the initiatives and priorities of the city.
  • Plan, develop, and implement a comprehensive communication/public relations program to enhance the city's brand, image, and position.
  • Provide guidance, coordination, and oversight to all city departments to promote programs, events, activities, and services.
  • Expertise in graphic design and layout, utilizing tools like Canva, Adobe Acrobat, and WordPress.
  • Manage and maintain various social media platforms, including Facebook, Twitter, WhatsApp, NextDoor, and LinkedIn.
  • Monitor and report on the performance of social media campaigns and content, ensuring that images are appropriately sized for each platform.
  • Utilize marketing analytics tools to measure the effectiveness of marketing efforts.

Experience Required:

  • Excellent graphic design and layout skills.
  • Proficiency in graphic design tools such as Canva, Adobe Acrobat, and WordPress.
  • In-depth knowledge of social media platforms, including posting, metrics analysis, and image sizing.
  • A Bachelor’s degree in public administration, communications, marketing, journalism, public media relations, English, or a related field.
  • Understanding of website design and coding troubleshooting.
  • Three plus years of experience in communications, marketing, and public relations, preferably in a municipal government setting.

Similar Positions:

  • Communications Manager
  • Public Relations Specialist
  • Marketing Coordinator
  • Social Media Manager
  • Digital Marketing Specialist

BOLT Staffing is an equal opportunity employer. Applicants of all backgrounds are encouraged to apply. We understand that you might not meet every requirement for this position, but we encourage you to apply even if you do not "Check all the boxes."

For inquiries about this position or to explore other job opportunities at BOLT, feel free to contact us at the following numbers:

  • Stockton - (209) 307-6115 
  • American Canyon - (707) 552-7800
  • Sonoma - (707) 939-2800

Meet Your Recruiter

Natalie Rivera
Staffing Coordinator

Natalie is a bilingual recruiter based in our Sonoma office. Around the office, she is known for her supportive attitude, impeccable handwriting, and perpetual desire for a Chick-fil-A sandwich. When she is not at work, Natalie loves to visit different California hiking destinations.

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